
Our Story
Solara was founded by two friends who met while working in the luxury fashion industry. After years of witnessing brands overproduce season after season—only to have excess stock go to waste—we knew there had to be a better way. Driven by our shared passion for swim and lingerie, that is both beautiful and responsible, we created Solara: a brand rooted in sustainability, thoughtful design, and impeccable fit.
At Solara, we reject the fast-paced cycle of fashion. Instead of overwhelming collections that change with every fleeting trend, we take a more intentional approach. We produce just two small collections per season: one dedicated to swimwear and the other to lingerie. Every piece is carefully crafted to ensure longevity in both style and quality, so you can feel confident wearing Solara season after season.
Luxury should never come at the cost of the planet. That’s why we prioritize sustainable fabrics, ethical production practices, and a commitment to reducing waste at every step of our process. From the materials we choose to the limited quantities we produce, every decision is made with responsibility in mind.
We believe that true luxury lies in how a piece makes you feel. Our designs are meticulously tailored to flatter and support, so every piece feels as good as it looks. Whether you're slipping into our swimwear or lingerie, Solara is designed to celebrate your body with comfort and confidence.
Welcome to Solara, where designer quality meets conscious craftsmanship. We’re redefining luxury—one thoughtfully designed piece at a time.